BinaryBrix delivers powerful Marketing Analytics and Attribution services that measure and optimize every marketing effort. Our multi-touch attribution models reveal which channels and campaigns truly drive conversions, revenue, and ROI. With end-to-end tracking, campaign performance insights, and channel ROI analysis, we help marketing teams make data-backed decisions with precision.
- Multi-Touch Attribution Modeling
- Campaign Performance Measurement
- Marketing Channel ROI Optimization
- Conversion Funnel Analysis and Insights
- Customer Acquisition Cost (CAC) Tracking
- Marketing Mix Modeling and Forecasting
- A/B Testing and Experimentation Frameworks
We tailor attribution models first touch, last touch, or multi-touch based on your goals and customer journey.
Yes, we integrate data from digital and offline sources to give a complete view of campaign performance.
Our analytics connect user interactions across devices and channels for unified, accurate attribution.
Key KPIs include conversion rate, cost per acquisition, ROI, and customer lifetime value.
